Famous Grouse unveils new global advertising campaign
01 December, 2020
The Famous Grouse has launched a global ad campaign encouraging viewers to focus on “occasions and the outdoors”.
Australia: Stoli appoints new distributor
13 March, 2012
Australia: Stolichnaya has signed a five-year distribution deal with island2island Beverage Company.
Diageo appoints new Guinness boss
03 February, 2011
Diageo has announced a new global brand director for Guinness. Oliver Loomes has been appointed to the role, following Brian Duffy’s promotion to global category director for beer.
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Ben Branson
Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
